Cornerclip case
Insurance with an eye for detailA large European insurer is about to launch a new insurance product. By way of introducing this product, the insurer sends its representatives out to pay visits to all insurance offices. After every visit, the sales representative leaves a handy desk box containing 200 silver coloured Cornerclips. Every time the insurance office fastens its offers or policies together using a Cornerclip, it shows itself to be professional and have an eye for detail. This is of considerable help when it comes to selling the new insurance product. |
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